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How to Find a Good Small Business Coach

by Mar 4, 2022Small Business Leaders

The path to success in a small business can be complicated. When you learn how to find a good small business coach you can accelerate your path to growth and success. The challenge is that if you haven’t had a coach before, you may find that it is difficult to find a good coach. I hope this article will help make the process easier.

Learning how to find a good small business coach will help you reach a new level of success?

Coaching is a partnership designed to help you achieve success and quality of life — however you define success and quality of life for yourself. Coaching includes clarifying vision and purpose to address behaviors that create barriers to success. Each partnership is different depending on your goals. The relationship is strictly confidential.

Your coach will help you:

  • Implement a plan of action, working through the inevitable changes and any obstacles you’ve faced.
  • Maintain a healthy balance between your personal and professional life.
  • Keep looking ahead to take advantage of opportunities that are just now formulating.
  • Bring out your personal best, focusing on your needs, values, and vision.

How does coaching work?

Coaching works because it brings out your best. A coach believes you have the answers, and their training helps bring them out (painlessly!) Specifically, this is what a coach will do with you during your coaching sessions:

Listen. A coach listens fully. The coach listens to what you say, what you are trying to say, and not saying. You are the focus.

Share. A coach will share ideas, thoughts, and views on your situation, dilemma, or opportunity, speaking the truth from their perspective.

Suggest. A coach wants a lot for you. A coach wants you to be healthy, happy, and prosperous. A coach wants you to be on a solid financial track. A coach wants you to enjoy your family and friends. A coach wants you to have a life that inspires others and yourself. A coach believes in your greatness. To that end, your coach will make requests and suggestions to guide and challenge you.

A coach works with you to resolve the six most common problems in a small business:

  • Brainstorm options for effective action
  • Update or expand your vision and goals
  • Increase your ability to see high leverage opportunities
  • Find balance in life between work, family, and community
  • Improve communication and language skills
  • Develop your management and executive leadership teams

How to Find a Good Small Business Coach: What are people looking for in a coach?

  1. Clarity about the next steps in growing their business
    Getting clear about what you want is essential and critical to your success. Discover your “why” if you’re not sure.

  • Frameworks are the keys to overcoming their challenges. You don’t want a friend or cheerleader but someone who has a clear path that you can follow.There are a few challenges in growing a small business.
    • Cash Flow
    • Management and execution
    • Messaging and Marketing
    • Sales
    • Mission Statement
    • Best Practices
    • Mindset and overcoming fears
  • Encouragement and accountability
    Keeping a positive attitude and a way to track your improvement can keep you stay on target.

  • Discover if a coach is right for you.
    Be prepared to ask questions and answer questions. It is a 2-way process to determine if a fit exists. Is this a person you can trust? 

Find out their area of expertise. Has the coach been in a small business? How long have they been coaching? What type of clients do they coach? Do they have a unique set of skills or credentials?

Do they offer a discovery session?
The value of this type of session is that it gives you both a chance to get to know each other and determine if it is a good fit. The additional value is to share your goals and what outcomes you’re looking to produce. Do they have a process and framework to create an action plan for your vision?

Do they have the right coaching plan for your needs?
There are many coaching programs available; in the end, it will be up to you to make changes and get the results you seek. They will be there to guide you. You have to do the work.

You will also like my post on Small Business Challenges.



About Henry:
Henry is a Leadership Coach and Mentor. He helps Owners and Executive Leaders develop their teams to grow their business so they can have more time, more results and more money. To learn more, Henry offers a FREE discovery call  check out the details on this website.